Our story · building in public

From a factory floor to building Chirply in the open.

Chirply is built by Vaughn Labs — Jon & Aunkita Vaughn. Here's the short version of how we got here, and why we're doing this one out in the open.

Jon and Aunkita Vaughn
Jon & Aunkita Vaughn — the two of us behind it all.

What Chirply does

Chirply is a CRM, phone and automation platform for agencies and small businesses. Contacts, calls, follow-up, booking and payments share one workspace. Agencies can also offer client workspaces under their own brand.

This is the official website at chirply.io. You can explore the product, check current plans, or get current logos and product screenshots from the brand and media page. For help, email support@chirply.io. Follow Chirply on Facebook.

Who's building this

Jon is a factory-floor dropout from Indiana who taught himself CNC machining and then enterprise software engineering — the unlikely path of factory technician → corporate trainer → CTO. In 2015, on a work trip to Kolkata, he met Aunkita, an engineering graduate from West Bengal who'd been shipping API-based software while still in college. She became the operational backbone of everything we've built since.

The proof: Tier5

In January 2016 we co-founded Tier5 with two rented computers, one developer, and zero clients. Through organic marketing alone, we grew it into 70+ employees, 30+ SaaS products, and 15,000+ customers around the world — $25M+ in verified revenue by 2019. We learned how to build software people actually pay for, at scale, without a war chest.

And we did it the hard way. Tier5 was a real software company — we hired, trained, and led a full-time engineering team shipping production software years before “AI coding,” coding agents, or vibe-coding were things anyone had heard of. Nobody was prompting their way to a product back then. That engineering muscle is exactly what we're now pointing at Chirply — this time with AI in the loop instead of on the sidelines.

The Tier5 team
The Tier5 team — the engineers who built 30+ products the old-fashioned way.

Funnels that did the numbers

Along the way our funnels earned ClickFunnels' Two Comma Club — the award for putting at least a million dollars (two commas in $1,000,000) in verified revenue through a single funnel. We didn't just get it once.

ClickFunnels Two Comma Club award plaques earned by the Vaughn Labs team
×3Two Comma Club$1M+ through a single funnel — earned three times, for three different funnels.
×2Two Comma Club XThe $10M+ tier — a single funnel past eight figures. We have two.
×1Two Comma Club CThe $25M+ tier — one funnel, twenty-five million dollars and up.

Why Chirply — and why in public

Local businesses and agencies deserve the same technology advantages big companies have, without the big-company price tag. That's the thesis behind Vaughn Labs, and it's why we're building Chirply: the all-in-one CRM, dialer, inbox, and funnel platform — one login instead of six tools.

We're doing it in public because we've got nothing to hide and everything to prove. You can watch the roadmap ship in order, see the founder count and price climb in real time, and hold us to it. Founders join on the live rate and keep it while their subscription remains active.

The product principle: one system, usable by people and software

Chirply's web app, public API, built-in MCP server, and Copilot share the same capability registry. That means a team member can run work in the interface while approved software can use the same actions with the same permissions. We publish the roadmap and progression log so customers can separate the live product from the plan.

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